BEST PRACTICES BEST CONTENT

Streamline Your Proposals with Best-Practice Content Libraries

Stop reinventing the wheel for every bid. I help mid-sized law firms establish standardized, best-practice proposal content—ready to customize for any RFP. With a well-organized content library, your team can focus on strategy and client-specific differentiators instead of drafting from scratch.

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Thank you for creating our best practices proposal content. It is much faster to put a first draft together with partner-approved content. It builds confidence in our proposal management department with the firm leaders and subject matter experts. Now our time is spent on strategy rather than searching for content.

CMO, Regional law firm

The standard content for Canada that you wrote for our global proposal content database is excellent! Now all our offices around the world have access to partner-approved content for global bids. It was a huge undertaking, and the comments we are receiving from our global proposal directors demonstrates the value of having readily available best practices content.

CMO, Global Law Firm

Why You Need a Proposal Content Library

A centralized, up-to-date content system ensures consistency, saves time, and increases win rates. Here’s how it benefits your firm:

  • Faster Response Times– Quickly pull pre-approved sections for tight deadlines.
  • Higher-Quality Proposals– No more missing key details by copying old bids.
  • More Efficient Teams– Free up lawyers and proposal writers to focus on customization.
  • Improved Win Rates– Leverage proven, partner-approved messaging.
  • Scalable Process– Handle more bids simultaneously without sacrificing quality.
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Why Hire Me as Your Proposal Consultant?

With over $3B in secured wins for professional services firms, I bring:

  • Expertise in Legal RFPs – Deep understanding of law firm differentiators (AFAs, secondments, industry-specific mandates).
  • Proven Content Frameworks – Customizable templates for bios, case studies, methodologies, and more.
  • Process Optimization – Systems to keep content current and aligned with firm goals.
  • Training & Coaching – Empower your team to use the library effectively.
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Key Sections to Include in Your Library

Your library should cover frequently requested RFP content, such as:

  • Firm Overview & History – Differentiators, office locations, org charts
  • Customizable Bios/CVs – Highlight expertise, certifications, case wins
  • Past Experience & Case Studies – Relevant mandates, measurable results
  • Technical & Legal Q&A – Standard responses to common questions)
  • Value-Adds – AFAs, secondments, CLE offerings, unique methodologies
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Need a partner to build or refine your content library?

A well-structured content library isn’t just a time-saver—it’s a competitive advantage. Let’s build a system that helps your firm win more bids with less stress.

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